Automotive Customer Satisfaction Survey Follow-Up Checklist

Don't let valuable customer feedback fade away! This Automotive Customer Satisfaction Survey Follow-Up Checklist ensures every comment is addressed, boosting loyalty and improving your dealership's reputation. Streamline follow-up, resolve concerns, and turn happy customers into brand advocates - download your checklist today!

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Survey Response Review

1 of 7

Initial review of survey responses and identification of key areas for follow-up.

Survey Score

Overall Sentiment (Positive, Negative, Neutral)

Summary of Key Comments

Immediate Action Required?

Survey Completion Date

Customer Name

Negative Feedback Handling

2 of 7

Specific actions to address negative feedback received from customers.

Customer Complaint Details

Complaint Category

Severity Score (1-5, 1=Lowest)

Impacted Departments

Date of Resolution Target

Resolution Plan

Resolution Status

Resolution Confirmation (Manager)

Positive Feedback Acknowledgment

3 of 7

Steps to acknowledge and leverage positive customer feedback.

Method of Acknowledgment

Customer Name

Specific Positive Comment from Survey

Personalized Acknowledgment Message (Details)

Date of Acknowledgment

Team Member Responsible

Issue Resolution & Follow-Up

4 of 7

Tracking and ensuring resolution of any issues raised in the survey.

Detailed Description of Issue

Date Issue Reported

Issue Priority (1-10)

Assigned to

Target Resolution Date

Resolution Steps Taken

Resolution Status

Customer Confirmation Notes

Service Improvement Recommendations

5 of 7

Documenting and sharing insights to improve overall customer experience.

Detailed Description of Improvement Recommendation

Estimated Implementation Cost (USD)

Priority Level (High, Medium, Low)

Proposed Implementation Date

Relevant Departments Affected

Rationale / Supporting Data for Recommendation

Team Training & Communication

6 of 7

Identifying training needs and communicating customer feedback to relevant teams.

Summary of Customer Feedback Trends

Areas for Team Training Focus

Next Team Training Session Date

Trainer Name/Department

Number of Team Members Attended Training

Key Takeaways from Training Session

Documentation & Record Keeping

7 of 7

Maintaining accurate records of follow-up actions and resolutions.

Date of Follow-Up Action

Detailed Notes on Follow-Up Conversation/Action

Resolution Status

Case/Ticket Number (if applicable)

Supporting Documents (e.g., Repair Order, Email Correspondence)

Follow-Up Team Member Initials

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