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Lista de verificación de paisajismo y mantenimiento de terrenos (Semanal/Mensual)
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STORE LAYOUT & VISUAL MERCHANDISING CHECKLIST: RETAIL CUSTOMER EXPERIENCE & SALES MAXIMIZATION
Created by ChecklistGuro (https://checklistguro.com)
--- STORE ENTRANCE & CURB APPEAL ---
[ ] Sidewalk Cleanliness Rating (1-5)
[ ] Signage Visibility (Excellent, Good, Fair, Poor)
[ ] Condition of Entrance Doors
[ ] Precise Location of Store Entrance
[ ] Last Landscaping Maintenance Date
[ ] Accessibility Features Present? (Ramp, Automatic Door, Tactile Paving, Accessible Parking)
[ ] Notes on Exterior Lighting
--- WINDOW DISPLAYS ---
[ ] Number of mannequins used
[ ] Themes/Concepts displayed (select all that apply) (Seasonal, Promotional, Lifestyle, New Arrivals)
[ ] Upload Window Display Photo (Before)
[ ] Upload Window Display Photo (After)
[ ] Overall Visual Appeal (Scale of 1-5) (1 - Poor, 2 - Fair, 3 - Average, 4 - Good, 5 - Excellent)
[ ] Brief Description of Display Story
[ ] Estimated Visibility Distance (feet)
--- PRODUCT GROUPING & PLACEMENT ---
[ ] Average Distance Walked per Customer (meters)
[ ] Primary Customer Flow Pattern (Clockwise, Counter-Clockwise, Free Flow)
[ ] Product Categories Grouped Together (Check all that apply) (Seasonal Items, Related Products, Price Point, Brand)
[ ] Notes on customer reaction to current product groupings
[ ] Number of 'cross-sell' opportunities observed per transaction
[ ] Overall Effectiveness of Current Grouping (Subjective) (Excellent, Good, Fair, Poor)
--- SIGNAGE & NAVIGATION ---
[ ] Number of Directional Signs
[ ] Sign Visibility - Overall Rating (Excellent, Good, Fair, Poor)
[ ] Example Signage Clarity (Describe)
[ ] Font Size Consistency? (Yes, No, Mostly)
[ ] Signage Types Present (A-Frame, Wall Mounted, Floor Decals, Digital Signage)
[ ] Navigation Path Clarity (Describe)
--- FIXTURES & DISPLAYS ---
[ ] Fixture Height (inches)
[ ] Shelf Spacing (inches)
[ ] Fixture Material (Metal, Wood, Plastic, Combination)
[ ] Display Condition (Excellent, Good, Fair, Needs Repair)
[ ] Display Features (Adjustable Shelves, Integrated Lighting, Rotating Display, Lockable)
[ ] Notes on Display Condition
[ ] Display Photo (for reference)
--- LIGHTING & AMBIANCE ---
[ ] Overall Light Level (Lux)
[ ] Spotlight Intensity (Lumens)
[ ] Light Color Temperature (Kelvin) (Warm (2700K - 3000K), Neutral (3500K - 4000K), Cool (5000K - 6500K))
[ ] Lighting Types Used (Ambient Lighting, Task Lighting, Accent Lighting, Decorative Lighting)
[ ] Mood/Atmosphere Created (Inviting, Modern, Cozy, Energetic, Elegant)
[ ] Describe the overall lighting ambiance.
--- VISUAL MERCHANDISING TECHNIQUES ---
[ ] Color Palette Consistency (Consistent Across Store, Minor Variations, Inconsistent)
[ ] Theme Application (e.g., seasonal) (Fully Implemented, Partially Implemented, Not Implemented)
[ ] Average Product Facing Outward
[ ] Storytelling Elements Used?
[ ] Use of Props & Accessories (Strategic and Relevant, Minimal, Absent)
[ ] Description of Focal Point
--- CHECKOUT AREA LAYOUT ---
[ ] Number of Checkout Lanes Open
[ ] Checkout Lane Configuration (Standard, Self-Checkout, Hybrid)
[ ] Average Wait Time (minutes)
[ ] POS System Functionality (Full Functionality, Minor Issues, Major Issues)
[ ] Notes on Customer Flow
[ ] Checkout Area Cleanliness (Excellent, Good, Fair, Poor)
[ ] Checkout Area GPS Coordinates
--- IMPULSE BUY PLACEMENT ---
[ ] Number of Impulse Buy Displays Near Checkout
[ ] Impulse Buy Item Category Focus (e.g., Snacks, Accessories, Small Gifts) (Snacks, Accessories, Small Gifts, Seasonal Items, Other)
[ ] Product Placement Strategy (Select all that apply) (Endcaps, Checkout Counter, Aisle Ends, High-Traffic Zones)
[ ] Brief Description of Current Impulse Buy Selection
[ ] Average Price Point of Impulse Items
[ ] Impulse Item Presentation (e.g., Bins, Shelves, Displays) (Bins, Shelves, Displays)
--- ACCESSIBILITY & INCLUSIVITY ---
[ ] Minimum Aisle Width (inches)
[ ] Ramp Slope Compliance (ADA) (Compliant (1:12 or less), Non-Compliant)
[ ] Accessible Entrance Features (Ramp, Automatic Door, Level Entry, None)
[ ] Accessible Checkout Counters (Available, Not Available)
[ ] Description of any observed barriers (if applicable)
--- END OF TEMPLATE ---
Transform this text into a digital, automated, and trackable mobile app!
Visit: https://checklistguro.com/templates/retail/store-layout-visual-merchandising-checklist-retail-customer-experience-sales-maximization
(Click "Install Template" to launch your digital inspection tool immediately)
| Label | Value | Notes |
|---|---|---|
| Created by checklistguro.com | ||
| Store Entrance & Curb Appeal (STEP) | ||
| Sidewalk Cleanliness Rating (1-5) (NUMBER) | ||
| Signage Visibility (SELECTION options: Excellent, Good, Fair, Poor) | ||
| Condition of Entrance Doors (TEXT) | ||
| Precise Location of Store Entrance (LOCATION) | ||
| Last Landscaping Maintenance Date (DATE) | ||
| Accessibility Features Present? (SELECTION options: Ramp, Automatic Door, Tactile Paving, Accessible Parking) | ||
| Notes on Exterior Lighting (TEXT) | ||
| Window Displays (STEP) | ||
| Number of mannequins used (NUMBER) | ||
| Themes/Concepts displayed (select all that apply) (SELECTION options: Seasonal, Promotional, Lifestyle, New Arrivals) | ||
| Upload Window Display Photo (Before) (UPLOAD) | ||
| Upload Window Display Photo (After) (UPLOAD) | ||
| Overall Visual Appeal (Scale of 1-5) (SELECTION options: 1 - Poor, 2 - Fair, 3 - Average, 4 - Good, 5 - Excellent) | ||
| Brief Description of Display Story (TEXT) | ||
| Estimated Visibility Distance (feet) (NUMBER) | ||
| Product Grouping & Placement (STEP) | ||
| Average Distance Walked per Customer (meters) (NUMBER) | ||
| Primary Customer Flow Pattern (SELECTION options: Clockwise, Counter-Clockwise, Free Flow) | ||
| Product Categories Grouped Together (Check all that apply) (SELECTION options: Seasonal Items, Related Products, Price Point, Brand) | ||
| Notes on customer reaction to current product groupings (TEXT) | ||
| Number of 'cross-sell' opportunities observed per transaction (NUMBER) | ||
| Overall Effectiveness of Current Grouping (Subjective) (SELECTION options: Excellent, Good, Fair, Poor) | ||
| Signage & Navigation (STEP) | ||
| Number of Directional Signs (NUMBER) | ||
| Sign Visibility - Overall Rating (SELECTION options: Excellent, Good, Fair, Poor) | ||
| Example Signage Clarity (Describe) (TEXT) | ||
| Font Size Consistency? (SELECTION options: Yes, No, Mostly) | ||
| Signage Types Present (SELECTION options: A-Frame, Wall Mounted, Floor Decals, Digital Signage) | ||
| Navigation Path Clarity (Describe) (TEXT) | ||
| Fixtures & Displays (STEP) | ||
| Fixture Height (inches) (NUMBER) | ||
| Shelf Spacing (inches) (NUMBER) | ||
| Fixture Material (SELECTION options: Metal, Wood, Plastic, Combination) | ||
| Display Condition (SELECTION options: Excellent, Good, Fair, Needs Repair) | ||
| Display Features (SELECTION options: Adjustable Shelves, Integrated Lighting, Rotating Display, Lockable) | ||
| Notes on Display Condition (TEXT) | ||
| Display Photo (for reference) (UPLOAD) | ||
| Lighting & Ambiance (STEP) | ||
| Overall Light Level (Lux) (NUMBER) | ||
| Spotlight Intensity (Lumens) (NUMBER) | ||
| Light Color Temperature (Kelvin) (SELECTION options: Warm (2700K - 3000K), Neutral (3500K - 4000K), Cool (5000K - 6500K)) | ||
| Lighting Types Used (SELECTION options: Ambient Lighting, Task Lighting, Accent Lighting, Decorative Lighting) | ||
| Mood/Atmosphere Created (SELECTION options: Inviting, Modern, Cozy, Energetic, Elegant) | ||
| Describe the overall lighting ambiance. (TEXT) | ||
| Visual Merchandising Techniques (STEP) | ||
| Color Palette Consistency (SELECTION options: Consistent Across Store, Minor Variations, Inconsistent) | ||
| Theme Application (e.g., seasonal) (SELECTION options: Fully Implemented, Partially Implemented, Not Implemented) | ||
| Average Product Facing Outward (NUMBER) | ||
| Storytelling Elements Used? (TEXT) | ||
| Use of Props & Accessories (SELECTION options: Strategic and Relevant, Minimal, Absent) | ||
| Description of Focal Point (TEXT) | ||
| Checkout Area Layout (STEP) | ||
| Number of Checkout Lanes Open (NUMBER) | ||
| Checkout Lane Configuration (SELECTION options: Standard, Self-Checkout, Hybrid) | ||
| Average Wait Time (minutes) (NUMBER) | ||
| POS System Functionality (SELECTION options: Full Functionality, Minor Issues, Major Issues) | ||
| Notes on Customer Flow (TEXT) | ||
| Checkout Area Cleanliness (SELECTION options: Excellent, Good, Fair, Poor) | ||
| Checkout Area GPS Coordinates (LOCATION) | ||
| Impulse Buy Placement (STEP) | ||
| Number of Impulse Buy Displays Near Checkout (NUMBER) | ||
| Impulse Buy Item Category Focus (e.g., Snacks, Accessories, Small Gifts) (SELECTION options: Snacks, Accessories, Small Gifts, Seasonal Items, Other) | ||
| Product Placement Strategy (Select all that apply) (SELECTION options: Endcaps, Checkout Counter, Aisle Ends, High-Traffic Zones) | ||
| Brief Description of Current Impulse Buy Selection (TEXT) | ||
| Average Price Point of Impulse Items (NUMBER) | ||
| Impulse Item Presentation (e.g., Bins, Shelves, Displays) (SELECTION options: Bins, Shelves, Displays) | ||
| Accessibility & Inclusivity (STEP) | ||
| Minimum Aisle Width (inches) (NUMBER) | ||
| Ramp Slope Compliance (ADA) (SELECTION options: Compliant (1:12 or less), Non-Compliant) | ||
| Accessible Entrance Features (SELECTION options: Ramp, Automatic Door, Level Entry, None) | ||
| Accessible Checkout Counters (SELECTION options: Available, Not Available) | ||
| Description of any observed barriers (if applicable) (TEXT) |