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Product Demo Event Checklist Template: Demonstration, Q&A & Customer Feedback Management

Unlock a flawless product launch! This Product Demo Event Checklist ensures a captivating demonstration, seamless Q&A, and valuable customer feedback. From setup to follow-up, streamline your event for maximum impact and sales.

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Pre-Demo Planning

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Tasks to complete before the event, including product preparation, presentation creation, and logistical arrangements.

Demo Date Selection

Estimated Attendee Count

Product Version to Demo

Demo Script Outline

Demo Presentation Draft

Key Features to Highlight

Venue & Equipment Setup

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Ensuring the physical space and necessary technology are ready for the demo.

Demo Area Location within Venue

Number of Power Outlets Required

Internet Connectivity - Wired or Wireless?

Venue Layout/Floor Plan (if available)

Scheduled Setup Time

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Number of Projector Screens Needed

Demo Execution

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Tasks related to running the product demonstration smoothly.

Scheduled Demo Start Time

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Number of Demo Attendees

Demo Script Adherence Level

Notes on Demo Flow

Pre-Demo Screenshot/Video

Presenter Ready Status

Q&A Session

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Preparation and management of the question and answer period.

Prepare Anticipated Questions & Answers

Allocate Time for Q&A (Minutes)

Designate Q&A Facilitator

Develop Strategies for Handling Difficult Questions

Record Q&A Session?

Customer Feedback & Follow-Up

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Collecting feedback, lead capture, and post-event communication.

Overall Satisfaction Rating (1-10)

How likely are you to recommend this product?

What did you like most about the demo?

What could be improved about the demo?

Which features are you most interested in?

Date of First Contact (if applicable)

Contact Email Address

Optional: Screenshot of feedback or issue

Post-Event Analysis

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Reviewing the event's success and identifying areas for improvement.

Total Attendees

Number of Leads Generated

Overall Event Success (Scale of 1-5)

Key Takeaways & Lessons Learned

Recommendations for Future Events

Which marketing channels performed best?

Date of Next Similar Event (Planned)

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