Marketing Campaign Project Management

Début du flux de travail/processus.

Fetch the initial campaign requirements and objectives from the Campaign Data Model.

Generate a new entry in the Campaign Data Model to initialize the project tracking.

Create a task for the Creative Director to review the campaign objectives.

Update the 'Allocated Budget' field in the Campaign entry after the brief is approved.

Subtract the 'Estimated Spend' from the 'Allocated Budget' to determine remaining funds.

Aggregate all 'Spend' entries from the Ad Set Data Model to calculate total campaign cost.

Create tasks for designers and copywriters to produce campaign assets.

Retrieve the URLs of completed creative assets from the Asset Data Model.

Assign a task to the Legal team to review campaign copy for regulatory compliance.

Send an email to the Marketing Manager once the campaign assets are ready for review.

Update the Campaign entry status to 'Active' once all launch tasks are complete.

Aggregate revenue entries and divide by total cost entries to determine Return on Investment.

Create a final performance report summarizing all KPIs from the campaign period.

Send an SMS to the Budget Owner if the calculated spending exceeds 90% of the allocation.

Delete outdated or rejected draft entries from the Asset Data Model after campaign conclusion.

Fin du flux de travail/processus.